I saw an ad for Welch's Grape Jelly the other day, starring their happy spokesman Alton Brown.
At the end of the ad, Alton mentions that Welch's Grape Jelly contains no high-fructose corn syrup. That was delicious news to my ears, because I read labels and one of the things that puts a product on my "Do Not Buy" list is the inclusion of HFCS - and I haven't bought Welch's jams or jellies in a long time.
But when I checked out the labels at the grocery store, I found that apparently, nothing has changed. All of the Welch's jams and jellies, regardless of packaging (large or small jar, ridiculous squeeze tube, and so on) show that Welch's is still using corn syrup and high-fructose corn syrup, and not a bit of cane sugar.
So, what's up, Alton? Is this a transitional period where sugar-sweetened jelly is on the way but the last of the HFCS syrup still hangs around? Or is someone just blowing smoke up our ass?
Check out the Welch's in your supermarkets, and let me know in the comments if you find the no-HFCS version there.