This seems to be a hot time for package redesign. Tropicana Orange Juice cartons are sporting a new, cleaner, more modern design with lots of big, lower-case sans-serif lettering and plenty of wide orange and white spaces.And check out the cap on the pouring spout - it's a little plastic orange now! Isn't that cute?
1 comment:
yet... they are trashing it all and going back to the original. Consumers hated it!
...but the cute orange on the spout will stay.
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